Grocery Connect - Marketing Coordinator Job at Bonton Farms, Dallas, TX

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  • Bonton Farms
  • Dallas, TX

Job Description

Job Description

Job Description

Benefits:

  • Dental insurance
  • Health insurance
  • Paid time off
  • Vision insurance

GROCERY CONNECT - MARKETING COORDINATOR

What is Grocery Connect?

Grocery Connect brings grocery shopping into communities traditionally referred to as food deserts. Composed of service centers in the community, Grocery Connect is staffed by a concierge, The concierge will work with connections on how to order via the Kroger platforms, support clients in the order placement process, assist with benefits eligibility and registration to increase their purchasing power, and liaison with Kroger for situations that may need special support. With Kroger as our grocery partner, we will utilize their online shopping platforms as well as Kroger trucks and drivers for deliveries to the service center.

Who We Are

Grocery Connect is an initiative under the Bonton Farms organization. Bonton Farms mission is to Transform lives by disrupting systems of inequity, laying a foundation where change yields health, wholeness and opportunity as the norm. Grocery Connect is a team who are working to disrupt the systems that have created food deserts and to act as a relief agent in communities where its harder to grocery shop and access fresh and whole foods.

Overview of Role:

The Marketing Coordinator at Grocery Connect is responsible for supporting the development and execution of strategic integrated marketing plans and managing external communication for the organization. The role aims to communicate the organization's impact, increase engagement with its mission, and grow social enterprise revenue to better leverage philanthropy. This can include but not limited to Branding, Communications, Social, Digital/Web, and Print.

Responsibilities: The duties listed below are intended only as illustrations of the various types of work that may be performed. The omission of specific statements of duties does not exclude them from the position if the work is similar, related or a logical assignment.

  • Support Integrated Marketing Plans : Assist in creating and implementing marketing strategies across various channels to advance the organization's purpose.
  • Engagement Growth : Help increase engagement of donors, visitors, patrons, and volunteers through effective marketing plans.
  • Collaboration: Work with internal teams and external partners to ensure alignment with overall marketing strategies.
  • Channel Optimization: Identify opportunities to leverage existing channels and pilot new ones. This centers around more than just social media.
  • Data Analytics: Provide data analytics on campaign performance to inform future strategies.
  • Education and Training: Assist in educating staff and providing opportunities for them to execute portions of the strategy.
  • Vendor Management: Collaborate with and manage vendors, contractors, and interns associated with achieving the marketing plan.
  • Model commitment to Bonton Farms mission and planning for a sustainable organizational future.
Qualifications:

  • Bachelors degree in Marketing or Communication.
  • 12 years of experience in supporting integrated marketing strategies and managing campaigns. Preference would be in retail, hospitality, or some customer facing entity.
  • Exceptional written, verbal, and public speaking skills.
  • Deep passion for mission-driven work, with humility, integrity, and a servant leadership approach.
  • Passion, humility, integrity, positive attitude, humble, mission-driven and self-directed.
Requirements:

  • Ability to meet or exceed deadline expectations.
  • Efficient organizational and time management skills.
  • Enhanced technical writing and editing skills
  • Proficiency with digital communication.
  • Availability to work occasionally after-hours, weekend events.
  • Passion for the mission and people of Bonton Farms.
Core Competencies:

  • Deadline Management: Ability to meet or exceed deadlines.
  • Organizational Skills: Efficient organizational and time management skills.
  • Technical Writing: Enhanced technical writing and editing skills.
  • Availability: Willingness to work occasionally after-hours and during weekend events.
  • Passion: Strong passion for the mission and people of Bonton Farms.
  • Ability to thrive in a flexible, growth-oriented environment while maintaining a positive solution-oriented approach.
Education & Experience

  • Bachelor's degree in Marketing, Communications, Business, or a related field (preferred).
  • 1-3 years of experience in marketing, advertising, or a similar role.
  • Experience with digital marketing, social media management, and content creation.
Technical Skills

  • Proficiency in marketing software and tools such as Canva, Adobe Creative Suite (Photoshop, Illustrator, InDesign), HubSpot, Mailchimp, or Google Analytics .
  • Familiarity with SEO, PPC, and social media advertising (Facebook Ads, Google Ads, LinkedIn Ads).
  • Ability to analyze marketing metrics and key performance indicators (KPIs) to track campaign success.
  • Experience with website management.
More information regarding benefits, compensation, and interview process can be provided with the HR department.

Job Tags

For contractors, Flexible hours, Weekend work,

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